Competition is fierce in every profitable business field and it is not a secret.
If it is an advertisement, it must be on a sidebar, as well as a search box.
If it a call-to-action button, it must be in the most visible place. The key word is ‘looking’, so you have to create maximum favorable conditions for it.
Yellow is a color of sadness in Greece, but it symbolizes happiness in the Middle East.
The culture is only one aspect that plays a vital role in color choice.
Remember that you are creating a matchmaking website.
Its aim is to bring people together, so its name has to be romantic or with a passionate link.
Before you get started with your product, you should better examine existing sites.
Take a look at the most successful ones and don’t neglect the worst.
Gender means no less: men and women see and interpret colors differently.
Men will most likely name pink all shades like lavender, coral, and rose; women are usually more specific.
Layout is clean when it is uncluttered, when each element has its right position and the overall visual front of the site is favorable for reading.